Getting authentic TikTok views and likes naturally is not easy no matter if you have been using this social media app for a while or are a new creator. Views and likes are important to boost credibility, improve visibility, and go viral. When you receive lots of views and likes from real users, it shows the appreciation of users for your content. The more views, likes, and comments your content receives, the more likely it will go viral among the larger audiences. In this post, you will find the main secrets of getting a huge number of views and likes on TikTok.
1. Keep an eye on the current trends
Using the latest TikTok trends is important for maximizing likes and strengthening connections with the target audience. Visit the Discover page and keep an eye on the trending hashtags to find current viral topics. Leveraging current trends in your content can help you increase the chances of attracting more views because they find and interact with popular videos. Make sure the trends you are using align with your content and ever-evolving audience on TikTok.
2. Include hashtags in your TikTok videos
Getting the TikTok audience to find your videos in the first place is key to gaining more views. The algorithm prioritizes customization for each user so using hashtags (#) can increase your discovery to expand the audience’s reach with related interests. Add hashtags relevant to your keywords to get the right followers and monetize your users.
Using #foryoupage, #fyp, or #foryou in your captions can make your videos appear on the For You Page (FYP) of your audience. To find the best hashtags, you can use third-party hashtag tools; search through FYP; consider hashtags your competitors are using; or type hashtags into the caption and make TikTok auto-populate options.
3. Use trending sounds in your videos
Sound is a significant part of the TikTok experience. Many users produce content mainly to pair them with trending sounds or songs. Users get familiar with an audio clip or a song that they discover more. They expect all videos with that song or audio to be good. You can use TikTok’s Creative Center to search for popular sounds and use them to your advantage. Search through the Popular tab to find a song that’s already trending.
4. Authenticity is important on TikTok
Always remember that social media users want to see the real you. They can easily and quickly identify authenticity and tend to connect with creators and content that feels genuine and relevant. So, be authentic and show your unique skills, experiences, humor, hobbies, and dedication. Avoid using too many filters or effects, and share unfiltered moments of your life to show your unique perspective. The more real you remain with your audience, the deeper connections and boosted overall engagement you will have on the platform.
5. Respond to comments with a new video
When you receive any comments on your video with a question, reply to it as a simple text comment or make a new video of it. Creating a new video will produce a link from a new video to the old one. When any user watches your new video, they might be interested in watching the original one. As a result, you will gain lots of views on new and original videos.
6. Stick to the consistent content schedule and the right posting
Posting your TikTok content consistently ensures improved visibility to the target audience. It will keep your content fresh and develop a loyal following. Most social media users remain curious to get unique content from their favorite creators. The algorithm also considers consistency when determining which video must appear on FYP, which can increase your views. Like consistency, timing is equally important.
Upload your videos when your potential viewers are active on the platform, which can boost engagement with your videos. Note that peak times can differ based on certain audience demographics. So, you can either use TikTok’s analytics or third-party tools to find the right posting time, schedule your content in advance, and post it at the best possible time for higher engagement.
7. Cross-promote your TikTok videos
Another proven trick to bring more views and increase TikTok likes is to share your content on other platforms such as Instagram, Twitter, etc. to further spread the word. You can reuse your TikTok videos as YouTube shorts or post them as Instagram reels. You can also share them as your Instagram stories. If you want to reach a wider audience, you can share links on Twitter or X.
8. Leave your viewers wanting more
Leaving your potential viewers on a cliffhanger is one of the best ways to keep them engaged and like your content. Most social media content creators nowadays end their videos on a cliffhanger to let their audience stay connected for the next part of a specific video and get more likes on their video. However, you need to use this trick strategically as making your series too long can make the audience leave the video entirely. If you manage to gain the viewers’ attention and keep them engaged, you can get more likes on every video in a specific series.
9. Partner with influencers
Working with popular TikTok creators as a part of an influencer marketing strategy can expand your audience reach and maximize overall engagement. When viewers notice a renowned personality such as a celebrity, social media influencer, etc., they tend to follow your TikTok account and watch, comment, and share your videos. Also, when any influencer makes a video comprising your brand on their accounts, their audience may click on your account and enjoy your videos.
Conclusion
TikTok is the right platform for businesses, individual creators, and influencers to connect with a large audience. To increase your views and likes on this platform, you can create original and high-quality content; use relevant hashtags and sound effects; follow current trends; post content consistently at peak times; and work with influencers.