Top Features Your eCommerce Website Needs for Success

It is important to have a functional and engaging website to ensure the success of any business. Customers always want to go with an easy-to-navigate site. Moreover, the loading time should be less. Paying attention to prominent features is crucial to ensure that your website stands out. Let us know about those top features to bring more success to your website.

Important eCommerce Features By Feature Type –
Feature Type
Descriptions
Catalog Management Features –
This feature category may have excellent e-commerce features including –
Active or Inactive category
Thumbnail and Image Management
Customer Management Features –
This category demands to be quite creative. It should add different features such as –
Sorting customers by their first or last name
Managing customer details and previous orders
Export customers to Excel and so on
Order Management Features –
This category may have outstanding features such as –
Sorting out orders by particular variables
Managing and updating order status
Receiving mail upon placing an order

In short, we can say there are a plethora of new-age eCommerce features to make your store more updated. These features make your site easy for users to navigate.
Top Features For Your E-commerce Success –
In this section, you will be learning what features a good e-commerce web portal must have. Let’s check it out –

Customized Call-to-Action –
Do not go with regular CTA. It does not seem fascinating. Encourage your customers to take action on your webportal with customized call-to-action. CTA buttons take your customers through the sales funnel. It also enhances conversion rates on your webportal.

Adding a call-to-action button is one of the most important things. However, you add more value when it is customized. It helps to relate with the customers.

Responsive Design –
Do you know about the ratio of online traffic coming from mobile devices? According to the best e-commerce website development, it is over 55%. Therefore, you need to have a mobile-friendly website. A responsive design ensures that your webportal is working flawlessly across different devices.

Your users can be on tablets or smartphones accordingly. Having a smooth experience makes your customers return to your site repeatedly. If your site is not mobile-optimized, you probably lose potential customers.

User-Friendly Navigation –
Navigation plays a huge role in making your e-commerce platform successful. Users must be comfortable to explore different categories on your website. ECommerce & custom magento development services make your product listings easy. Search functionalities should be simple.
Simple navigation can boost customer retention by 16%. User-friendly navigation allows your customers to find out the expected things fast.

Quality-Oriented Product Description –
High-quality images add more value to your store. Since customers cannot touch products online, it needs to add high-quality images. These images give them a better idea of what they are going to buy. Apart from pictures, compelling descriptions are worthy to add. Make sure you add multiple images having different angles.

Before buying anything, customers want to get convinced. Pictures and compelling descriptions are the only way to give them a better idea. Good pictures reduce the ratio of return. It enhances your customers’ satisfaction. An online store with superior product descriptions can be a game changer. High-resolution images can convert your visitors into customers by 35%.

Fast Load Times –
Your website must be quick to load. It is an important factor to consider. Loading speed can make you break your image. A delay of even one second can affect your customers. Therefore, it is quite important to pay attention to the optimization of your site.

To fast load times, it needs to minimize image sizes. Apart from that, you need to go with the content delivery network to have a smooth shopping experience.

Conclusion –
So, what are you waiting for? It is time to invest in the ideal e-commerce website service. It makes your site look great. Moreover, it will function flawlessly to align with your customer expectations.

Originally Published at – Top Features Your eCommerce Website Needs for Success