The modern business environment is in a constant demand to generate more content, quicker and in various formats. The social media video requirements are endless as well as the visuals on websites and multilingual campaigns. Creating content in a traditional way would just never be sufficient anymore- and this is where the AI-powered content platforms are disrupting the game.
It is no longer the case that artificial intelligence is merely about automation but intelligent creativity. The current AI applications have the ability to convert plain text into interactive video, digital character, voiceovers, and visual content within minutes. This enables the brands to have consistent communication as well as saving production time and costs.
Scalability is considered to be one of the largest benefits of AI content solutions. An organization is able to develop a single message and immediately localize it to various languages, styles, and types to reach the entire world. This used to be a privilege of big businesses that had huge budgets.
AI is also better at personalization. Video messages, marketing images, and content of communication can be customized according to the behaviour, location, and preferences of the audience – establishing a more effective interaction and increasing the conversion rates.
With the shift to digital-first communication by business, AI enabled platforms are being utilized as a vital marketing, training, product demonstration, and customer serving tool. Businesses that are embracing these technologies in good time are realizing growth, good brand presence and efficient working streams.
The next generation content will be less manual, more intelligent and unlimited with the help of AI.
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https://www.digiiq.ai/

